Art director

Duties and responsibilities

Lead the visual direction and creative execution across campaigns, marketplaces, digital platforms, and brand communication. Develop concepts, sketches, storyboards, and creative layouts to effectively visualize ideas and campaigns. Understand marketing objectives, brand positioning, customer behaviour, and target audience to create impactful creative solutions. Collaborate closely with the creative, marketing, content, and performance teams across multiple media formats. Take projects from concept to final execution while ensuring quality, consistency, and timely delivery. Guide, mentor, and delegate responsibilities to designers while providing constructive creative direction and feedback. Present concepts, mood boards, layouts, and final creatives to stakeholders and leadership teams. Ensure all creatives align with brand guidelines, visual identity, and business objectives. Oversee production quality, workflow efficiency, and creative standards within the art department. Identify opportunities to improve creative processes, design systems, and operational efficiency. Research and source relevant visual references, illustrative materials, and design inspirations. Review, refine, and approve final artworks, layouts, illustrations, and production-ready files. Adapt and respond to feedback effectively while maintaining creative integrity and project goals. Stay updated with design trends, emerging tools, and industry best practices to continuously elevate brand aesthetics.

Desired Candidate Profile

Excellent verbal and written communication skills in English. 6-9 years of experience. Strong attention to detail with a high standard for visual accuracy and quality. Strong work ethic with a composed, solution-oriented attitude in fast-paced environments. Preferably a Graduate/Postgraduate in Design (B. Des/M. Des), ideally from National Institute of Fashion Technology or equivalent design institutes. Proven experience working as an Art Director or in a senior creative leadership role. Advanced proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and In Design. Relevant creative education, certifications, or professional training preferred. Strong understanding of branding, visual storytelling, typography, layout, and digital design aesthetics. Ability to manage multiple projects, prioritize tasks, and meet deadlines efficiently.