Assistant Director, Admissions and Marketing-McDonough School of Business, Dubai

Overview

Georgetown University comprises two unique campuses in the nation’s capital. The Hilltop Campus is located in the heart of the historic Georgetown neighborhood and the Capitol Campus is minutes from the U.S. Capitol and U.S. Supreme Court. Georgetown University offers rigorous academic programs, a global perspective, and opportunities to engage with Washington, D.C. Our community is a close-knit group driven by intellectual inquiry, a commitment to social justice, and a shared dedication to making a difference in the world.

Responsibilities

Job Overview

Assistant Director of Admissions and Marketing for EMBA and IBP Dubai, McDonough School of Business — Georgetown University. The Assistant Director supports all activities related to recruitment, marketing, and admissions for the EMBA Dubai and IBP Dubai programs to meet enrollment goals. The role partners with internal marketing teams on the Graduate & Executive Degree Programs team and central MarComm, as well as external marketing firms, to support marketing efforts including paid advertising campaigns.

Additional duties include, but are not limited to:

• Developing and executing marketing, recruitment, and admissions plans
• Supporting all aspects of recruiting outreach, including managing and executing the lead and applicant journey (responding to emails, telephone calls, and walk-in inquiries) and creating and implementing procedures for recruitment outreach and follow-up with prospects
• Supporting the admissions process, including document review, first reads, and interview scheduling
• Ensuring that all marketing content materials (both printed and online) are up to date
• Creating and executing the email communication strategy, including writing and sending emails within the marketing automation platform
• Liaising with external marketing firms to review and monitor paid campaigns, including digital, social, search, programmatic, out-of-home, sponsored content, and streaming campaigns

Work Interactions

This position reports to the Director of Admissions and Business Development and interacts with prospective and enrolling students to provide information in a professional and persuasive manner. It also coordinates with the Academic Directors of the EMBA Dubai and IBP Dubai programs, the Associate Dean of Graduate and Executive Degree Programs Admissions on recruitment, admissions, and marketing for the Dubai-based programs, and the internal marketing communications team. The role may involve managing outside vendors (e.g., catering, marketing vendors) and coordinating with Georgetown University departments such as program operations and marketing and communications. It is essential to be professional and knowledgeable about the McDonough School of Business offerings to guide prospects during their exploratory journey.

Requirements and Qualifications

• Bachelor’s degree required
• Minimum 5 years of experience
• Ability to multitask, prioritize, and execute with strong attention to detail
• Strong interpersonal abilities and team orientation; able to work with prospective students, current students, alumni, faculty, and staff
• Substantial working knowledge of Google Workspace and Microsoft Office Suite (Word, Excel, PowerPoint)
• Marketing and events-related experience
• Must physically reside in Dubai or be willing to relocate to Dubai at own expense
• An attested degree is required for a UAE employment visa

Preferred Qualifications

• Experience in higher education/admissions environment
• Familiarity with marketing automation tools (e.g., Salesforce Marketing Cloud, Marketo) and/or CRM tools (e.g., Salesforce)
• Comfort in working with executives at all levels and a willingness to engage with international cultures

Work Mode

This position is designated as Hybrid. Details about Georgetown University’s mode of work designations are subject to change. More information is available on the Department of Human Resources website.

Compensation

The anticipated salary range is $47,586.00 – $87,558.13, depending on qualifications and experience.

Compensation is determined by several factors including the candidate’s qualifications, experience, education, skills, certifications, and the University’s business needs.

Current Georgetown Employees

If you currently work at Georgetown University, please log in to GMS using your Net ID and password to view jobs at Georgetown.

Submission Guidelines

To be considered for any position at Georgetown University, you must submit a resume for each position of interest. Documents are not kept on file for future positions.

Need Assistance

If you are a qualified individual with a disability and need a reasonable accommodation for any part of the application and hiring process, please click for more information or contact the Office of Institutional Diversity, Equity and Affirmative Action (IDEAA).

For application process assistance, please call. For information about Georgetown’s benefits, professional development, and community involvement opportunities, please visit the Georgetown Works website.

EEO Statement

Georgetown University is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, citizenship, color, disability, family responsibilities, gender identity and expression, genetic information, marital status, national origin, race, religion, sexual orientation, veteran status, or any other characteristic protected by law.

Benefits

Georgetown University offers a comprehensive benefits package including medical, dental, vision, disability and life insurance, retirement savings, tuition assistance, work-life balance benefits, employee discounts, and voluntary insurance options. Details are available on the Department of Human Resources website.

Required Experience: Director

#J-18808-Ljbffr