Associate creative director

We are Licious and we are a Bengaluru based meat and seafood company founded in 2015 by Abhay Hanjura and Vivek Gupta, our founders, foodies and friends. We pride ourselves on being India's most successful D2 C food-tech brand operating in 20 cities across the country delighting over 32 lac customers with our de-licious fresh meat and seafood!

Think you have what it takes to be the magic ingredient in the recipe that is Licious? Read on...

What makes the role meaty?

Own and shape Licious's brand voice and communication across every consumer touchpoint. Lead creative and copy strategy across brand, growth, CRM, product, social, packaging, and customer experience. Balance powerful brand storytelling with communication that directly drives engagement, conversion, retention, and customer lifetime value. Partner with senior stakeholders to translate consumer insights and business priorities into impactful campaigns. Build and mentor a high-performing copy and content team while setting the creative bar for the organization.

We hope that you are..

10+ years of experience in copywriting, brand communication, content strategy, or creative leadership. A strong storyteller with exceptional writing and conceptual thinking skills. Experienced in both brand-building and performance-driven communication. Deeply curious about consumers, culture, branding, and digital marketing. Comfortable working in a fast-paced, high-growth environment.