StrongYes is a workplace intelligence media platform for the Middle East.
We are hiring a PR-agency–trained communications professional who understands how brands think, how PR agencies pitch, and how a newsroom decides what actually becomes a story. This role exists to make StrongYes the default media destination for PR agencies and corporate communications teams across the UAE, without compromising editorial independence.
PR ecosystem & brand engagement
- Serve as StrongYes Media’s primary interface with PR agencies, corporate communications teams, and brand storytellers.
- Receive, filter, and evaluate brand pitches, announcements, and story ideas.
- Advise agencies on what StrongYes covers, how to pitch, and what we will not accept.
- Build StrongYes’s reputation as a serious, fair, and influential newsroom within the PR ecosystem.
Story development & pitch shaping
- Convert raw PR inputs into editorially viable story leads.
- Identify trends across pitches (hiring, leadership, AI at work, policy, corporate shifts).
- Collaborate with editors to decide what becomes news, insight, or opinion.
- Push back on promotional, weak, or irrelevant pitches.
Brand visibility & newsroom positioning
- Position StrongYes as a go-to platform for workplace and employment stories, corporate UAE developments, leadership, HR and organisational change, and summits & conferences.
- Increase StrongYes’s visibility among PR agencies, communications heads, and brand teams.
- Represent StrongYes in PR forums, industry events, and closed-door briefings.
Editorial integrity & guardrails
- Maintain strict separation between editorial judgement and PR pressure.
- Ensure no pay-for-play, no advertorial dilution, and no compromised coverage.
- Educate PR partners on newsroom ethics and boundaries.
Experience
- 1–4 years in a PR agency or corporate communications role.
- Strong exposure to UAE/GCC corporate, workplace, or leadership narratives.
- Experience pitching stories to business or policy media.
Skills
- Excellent written and verbal communication.
- Strong news sense with a great understanding of what editors will reject instantly.
- Ability to translate newsroom expectations to non-media stakeholders.
Skills: ecosystem,leadership,story,media,workplace,newsroom,hiring,communications,pr,corporate communications,announcements
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