Brand manager

Job Title: Brand Manager

Reports to: Marketing Director

Job Summary:

We are seeking an experienced Brand Manager to lead the development and execution of our brand strategy. The successful candidate will be responsible for building and maintaining a strong brand identity , developing marketing campaigns , and collaborating with cross-functional teams to drive business growth. Key Responsibilities: 1. Develop and execute brand strategy: Define and implement a comprehensive brand strategy that aligns with business objectives. 2. Build and maintain brand identity: Develop and maintain a strong brand identity, including brand positioning, messaging, and visual identity. 3. Develop marketing campaigns: Create and execute marketing campaigns that drive brand awareness , engagement , and conversion . 4. Collaborate with cross-functional teams: Work closely with sales, product, and creative teams to ensure brand consistency and alignment. 5. Conduct market research: Stay up-to-date with market trends, competitor activity, and consumer insights to inform brand strategy. 6. Manage brand budget: Develop and manage brand budget to ensure effective allocation of resources. 7. Measure and report brand performance: Track and analyze brand metrics , providing regular reports to stakeholders. Requirements: 1. Bachelor's degree in Marketing or related field. 2. Minimum 3-5 years of experience in brand management or marketing. 3. Demonstrated success in developing and executing brand strategies that drive business growth. 3. Deep understanding of brand development , management, and maintenance . 4. Ability to work effectively with cross-functional teams and communicate complex ideas simply. 5. Ability to analyze data, identify insights, and develop creative solutions. #J-18808-Ljbffr