Brand Manager (Real Estate)

We are seeking an experienced Marketing Manager with a strong background in property development to lead the planning and execution of marketing strategies across residential commercial and mixed-use projects. The ideal candidate will have hands-on experience in branding project launches market research digital campaigns and stakeholder engagement within the real estate or property sector.

Key Responsibilities:

• Develop and implement comprehensive marketing strategies for property developments from pre-launch through post-handover stages.
• Oversee branding and positioning of new developments in coordination with consultants architects and internal teams.
• Lead marketing campaigns across digital print outdoor media and event activations ensuring alignment with sales objectives.
• Conduct market research competitive analysis and customer profiling to guide project pricing and targeting strategies.
• Collaborate with the sales team to ensure marketing efforts generate high-quality leads and conversions.
• Manage development of all marketing collateral: brochures floor plans 3D renders and project videos.
• Coordinate sales center designs mock-up units and on-site marketing experiences.
• Oversee digital presence (website social media SEO/SEM CRM integration).
• Manage relationships with agencies media branding consultants and PR firms.
• Track KPIs campaign performance and ROI; adjust strategies accordingly.
• Plan and execute events: project launches exhibitions roadshows investor presentations.
• Ensure all marketing activities comply with regulations and align with brand guidelines.
  

Qualifications & Skills:

• Bachelors degree in Marketing Business or related field (Masters preferred).
• 10 years of marketing experience including 5 years in real estate or property development.
• Proven success launching residential commercial or mixed-use projects.
• Proficiency in marketing tools analytics CRM platforms and digital channels.
• Strong communication leadership and stakeholder management skills.
  Creative with attention to visual identity and brand standards.
• Familiar with real estate trends customer expectations and project life cycles.
  

Preferred Experience:

• GCC or MENA property market experience
• Exposure to luxury or high-rise developments
• Coordination with master developers and authorities (e.g. RERA DLD)

Key Skills
Microsoft Office,Portfolio Management,Microsoft Word,Asset Management,Yardi,Microsoft Excel,Administrative Experience,DocuSign,Property Management,negotiation,Contracts,Google Suite
Employment Type : Full Time
Experience: years
Vacancy: 1