Manage and maintain the company’s digital marketing activities across all online platforms. Prepare and publish daily Whats App Status posts featuring company services, products, projects, offers, achievements, and relevant updates. Create and publish occasion-based Whats App Status posts for national days, festivals, public holidays, company events, and other relevant occasions. Plan and manage weekly/monthly social media posts across platforms such as Instagram, Facebook, Linked In, You Tube, etc. Plan, create, edit, and publish weekly/monthly social media videos, including reels, short videos, service highlights, project updates, and promotional content. Prepare and execute email marketing campaigns, including promotional, informational, and customer-engagement campaigns. Prepare and distribute Whats App marketing campaign messages to existing and prospective customers. Perform SEO activities to improve the company website’s search engine visibility, rankings, traffic, and online presence. Design posters, social media creatives, promotional materials, banners, and other digital marketing content as required. Plan, execute, and monitor online advertising and digital marketing campaigns. Monitor campaign performance and prepare basic reports on reach, engagement, leads, website traffic, and conversions. Coordinate with the website developers / IT team for timely website updates, content changes, new requirements, maintenance, troubleshooting, and necessary website upgrades. Ensure website content, service information, product information, contact details, and other digital information are updated and accurate. Maintain a monthly digital marketing content calendar and ensure planned activities are completed on schedule. Research current digital marketing trends, competitor activities, and new opportunities to improve the company’s online presence. Maintain proper records of marketing campaigns, creatives, content, customer databases, and digital marketing activities. Support the management and sales team with digital marketing materials and campaigns for business development and lead generation. Perform any other digital marketing activities assigned by the management. Key Focus Areas
Social Media | Whats App Marketing | Email Marketing | SEO | Content Creation | Graphic Design | Video Content | Online Campaigns | Website Coordination | Lead Generation
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