Head of Digital Sales
Incumbent should be a digital first enthusiast who would be responsible for developing and executing the overall commercial strategy for the company, driving profitable growth across.
E-commerce, Quick Commerce, Modern Trade, General Trade and emerging channels.
The role owns the sales P&L, builds strategic customer partnerships, and leads a high-performing sales organization.
Key Responsibilities:
• Own end-to-end sales strategy, revenue, profitability and market share.
•Lead E-commerce & Quick Commerce business across Amazon, Flipkart, Blinkit, Zepto, Swiggy
Insta mart, Big Basket and other marketplaces.
• Drive Modern Trade, General Trade, Regional Accounts and Institutional Sales growth.
• Lead Joint Business Planning (JBPs), key account management and commercial negotiations.
• Own annual sales planning, forecasting, trade spend optimization and channel profitability.
• Build, mentor and lead a high-performing national sales team.
• Collaborate with Marketing, Performance Marketing, Finance, Supply Chain and Product teams.
• Identify new channels, markets and business opportunities while tracking competitive trends.
Qualifications:
• MBA/Post Graduate
• 5–12 years of progressive FMCG sales experience.
• Someone with a digital first experience
• Strong experience in E-commerce & Quick Commerce is mandatory/preferred, with exposure to
Modern Trade and General Trade is a plus
• Proven P&L ownership and experience leading national sales teams.
Must Haves:
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