Job Description – Men’s Wear Designer
Position : Men’s Wear Designer - Limeroad
Experience : 2– 4 years of relevant experience in Men’s Wear Fashion / Retail Brand.
Role Overview
- We are looking for a commercially driven Men’s Wear Designer, for T-shirt & Denim Category who can translate global and Indian fashion trends into affordable, trend-right, high-volume merchandise for a value retail customer.
- The ideal candidate should have a strong understanding of men’s fashion, commercial silhouettes, fabrics, colours, prints, graphics and fits, along with the ability to design products that balance fashion, price, quality and commercial viability.
Key Responsibilities
- Trend & Market Research
- Track upcoming trends across global and Indian fashion markets.
- Create mood boards, colour palettes, trend boards and seasonal concepts.
- Conduct regular competitor, market and store research across value/high-street brands.
- Understand the value-retail customer and design products that have strong "mass-market appeal and sell-through potential".
- Adapt premium/high-street trends into "affordable and commercially viable designs".
- Work closely with the pattern, sampling, sourcing and buying teams to convert designs into final products.
- Maintain a strong understanding of cost, MOQ, fabric availability, construction and manufacturing feasibility.
- Ensure designs deliver the right balance of fashion + price + quality + volume.
Sampling & Vendor Coordination
- Work closely with vendors and sampling teams to ensure timely development of styles.
- Follow up on sample timelines and ensure samples are developed as per the design brief.
- Identify production challenges and suggest commercially viable alternatives.
- Maintain the sampling and development tracker.
Key Skills Required
- Strong understanding of Men’s Wear Fashion & Trends
- Commercial and value-retail mindset
- Strong knowledge of fabrics, trims, prints and garment construction
- Good understanding of men’s fits and silhouettes
- Ability to develop trend-led yet affordable products
- Strong creative and conceptual thinking
- Good technical knowledge and attention to detail
- Strong communication and vendor coordination skills
- Ability to work within tight timelines
- Good understanding of costing and price architecture
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