Abu Dhabi, United Arab Emirates | Posted on 12/05/2025
Black & Grey HR is recruiting for one of the UAE’s leading food manufacturing brands in the FMCG sector. Our client, a well-established name in it's category, is looking for a visionary Marketing Director to lead their strategic marketing agenda. This is a rare opportunity for a seasoned marketing leader to drive brand growth, shape category strategy, and make a national impact across a highly competitive market.
Key Responsibilities:
Strategic Leadership:
- Develop and execute marketing strategies that align with business goals.
- Lead brand positioning, product portfolio management, and growth strategies to stay competitive.
-Drive trade marketing plans to boost in-store visibility, promotions, and consumer engagement.
Brand Management:
- Oversee brand communication, advertising campaigns (ATL/BTL), and new product launches.
- Track brand performance, consumer insights, and ensure consistent messaging across all channels.
- Work with agencies, media partners, and digital teams for effective marketing campaigns.
- Create trade marketing programs to drive sales in Modern Trade, General Trade, and new channels.
-Ensure strong retail execution, promotions, and shelf visibility.
-Partner with sales teams to align marketing plans with customer needs.
- Analyze market trends, competitor activity, and consumer behavior to identify growth opportunities.
-Use insights to guide product innovation, pricing, and market expansion.
- Lead and mentor the marketing team to deliver high performance.
-Work closely with Sales, R&D, Supply Chain, and Finance to execute marketing plans smoothly.
Qualifications & Experience:
- Bachelor’s degree in Marketing, Business, or related field (MBA preferred).
-15+ years of FMCG marketing experience
-Strong background in Trade Marketing, Branding, and Category Management.
-Leadership skills with the ability to manage teams and collaborate across departments.
-Analytical mindset with problem-solving skills.
-Experience in digital marketing, shopper marketing, or omnichannel strategies is a plus.
Key Skills:
-Strategic thinking & business understanding
This listing is sourced from a third-party job board. Applying will redirect you to the original posting.
Accor
Accor
Black Grey
Black Grey