Global Chief Marketing Officer

Company Overview

Global Marketing Leadership Brand Transformation Digital International Growth We are running a search with one of the UAE s most successful and ambitious international businesses to appoint a Global Chief Marketing Officer Headquartered in Dubai the organisation has built a significant global presence and is entering its next phase of growth and transformation The business operates across multiple consumer-facing markets and has ambitious plans to continue expanding internationally

Global CMO Role and Responsibilities

Define and lead the global brand marketing and communicaton strategy ensuring a clear and compelling brand proposition across markets
Build the organisation into a globally recognised and highly differentiated brand raising its profile both in the region and internationallyLead the transformation of the marketing function introducing greater sophistication consistency pace and commercial accountability
Put digital data technology and customer insight at the heart of the marketing strategy
Develop a world-class approach to customer acquisition engagement retention and experience
Oversee global brand digital performance marketing content social partnerships and customer strategy
Ensure marketing investment is highly measurable with clear ROI and commercial outcomes
Lead and develop a large international and multi-disciplinary marketing organisation building exceptional leadership capability within the function
Work closely with the CEO founder and wider executive leadership team on the future positioning and growth of the organisation
Bring current international market insight best practice and innovation into the business ensuring the organisation remains at the forefront of global consumer and marketing trends
Create a marketing organisation capable of supporting a fast-moving entrepreneurial and increasingly global business

Experience and Candidate Profile

We are looking for an exceptional international marketing leader with experience working with major global consumer brands and recent experience from on the ground international markets
Must have strong Held a CMO Global Marketing Director or equivalent senior leadership position within a substantial international business A track record of building repositioning or transforming major brands Recent hands-on international leadership experience with responsibility for brands and consumers across multiple global markets Current exposure to highly developed and fast-evolving international consumer markets Recent experience in the UK and or Asia-Pacific would be particularly valuable bringing contemporary insight into consumer behaviour digital innovation brand building and emerging marketing trends Strong expertise across digital data performance marketing and technology-enabled customer engagement Led major marketing transformation programmes including modernising structures capabilities technology and ways of working Managed large geographically dispersed teams and developed high-performing senior leadership teams Demonstrated the ability to combine exceptional brand-building capability with strong commercial and analytical thinking Experience working in a high-growth entrepreneurial and fast-paced environment The gravitas and influencing skills to operate effectively with founders CEOs boards and senior stakeholders

International Brand, Digital and Marketing Transformation Experience

We are particularly interested in individuals who have worked with businesses and brands recognised for innovation customer experience digital excellence and international growth outside of the UAE although additional middle exposure is a benefit The successful candidate will bring a genuinely global and contemporary perspective to the role with recent experience of how leading international brands are evolving their approach to consumers digital engagement and brand experience We are looking for an exceptional international marketing leader with experience working with major global consumer brands and recent experience from on the ground international markets.Must have:Held a CMO, Global Marketing Director or equivalent senior leadership position within a substantial international business.A track record of building, repositioning or transforming major brands.Recent, hands-on international leadership experience, with responsibility for brands and consumers across multiple global markets.Current exposure to highly developed and fast-evolving international consumer markets.Recent experience in the UK and/or Asia-Pacific would be particularly valuable, bringing contemporary insight into consumer behaviour, digital innovation, brand building and emerging marketing trends.Strong expertise across digital, data, performance marketing and technology-enabled customer engagement.Led major marketing transformation programmes, including modernising structures, capabilities, technology and ways of working.Managed large, geographically dispersed teams and developed high-performing senior leadership teams.Demonstrated the ability to combine exceptional brand-building capability with strong commercial and analytical thinking.Experience working in a high-growth, entrepreneurial and fast-paced environment.The gravitas and influencing skills to operate effectively with founders, CEOs, boards and senior stakeholders.International Brand, Digital and Marketing Transformation ExperienceWe are particularly interested in individuals who have worked with businesses and brands recognised for innovation, customer experience, digital excellence and international growth (outside of the UAE, although additional middle exposure is a benefit). The successful candidate will bring a genuinely global and contemporary perspective to the role, with recent experience of how leading international brands are evolving their approach to consumers, digital engagement and brand experience.

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