BettingJobs is delighted to be partnering with a major global iGaming business to appoint a Global Head of Product Marketing . Our client delivers the services behind some of the most recognised products in online gaming, reaching millions of players worldwide. With a workforce numbering in the thousands across multiple international hubs, it continues to expand into new markets and invest heavily in its people. This is a rare chance to set the global product marketing direction for a market leader. Located ideally inDubai, Malta, Gib or RAK .
You will lead strategy, positioning and go-to-market across a multi-vertical casino portfolio spanning Slots and Live Casino, and build and guide a team across several regions. The role suits a senior iGaming product marketer who knows the products in depth, uses data to make decisions, and wants a global remit where every launch is expected to deliver measurable growth.
Responsibilities:
- Define and own the global product marketing strategy across Slots and Live Casino
- Work with Product, Commercial and Brand teams to build messaging, narratives and GTM campaigns for international markets
- Build and maintain a GTM framework for new launches and major updates
- Use product analytics, market data and competitor insight to guide positioning and roadmap decisions
- Lead, mentor and develop a distributed product marketing team
- Keep Product, Marketing and Operations aligned across all regions
Requirements:
- 10+ years in Product Marketing, including at least 5 years in senior or global leadership within iGaming
- A proven record of GTM strategy and execution across Slots and Live Casino
- Strong understanding of the product lifecycle, player acquisition, retention and monetisation
- Experience launching and scaling products across multiple international markets
- A data-driven approach, with confidence in analysing performance and optimising strategy
- Excellent storytelling, presentation and stakeholder management skills
- A degree in Marketing, Business or Product Management (MBA preferred)
- Applicants must be based outside the UK, Spain, Italy and France
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