Junior Marketing Specialist B2B

Our Company

Technogym inspires 70million daily users to train using our innovative & engaging solutions for fitness sport and health . By promoting the Healthness lifestyle of exercise a balanced diet and a positive mental approach AI Tracking & Longevity Technogym has rapidly grown into a success story of over 2800 employees at 16 branches expanding to more than 150 countries. It has been selected as Official Supplier to 10 editions of the Olympic Games - from Sydney 2000 to Milano Cortina 2026.

Suppose you are a team player with strong relationship skills and an international approach eager to invest your energy in building that case you have the right spirit to join Technogym because you have the IMBESTIO ! You will naturally fit our culture if you work out and live a healthy lifestyle are proactive determined and are digitally savvy. Move with us for a better world!

Your Role

We are looking for an enthusiastic and results-driven Junior Marketing Specialist B2B who will be in charge of creating planning and executing local trade strategies.

Note: This role is mainly focused on event handling and activation. It does not involve deep social media or digital marketing responsibilities so experience in those areas will not be considered for this position. We are looking solely for event and operational skills.

Your Impact

• Execute the segment marketing plan in accordance with the Marketing Manager
• Organize and manage local trade marketing events (trade shows exhibitions seminars etc.) coordinating all local suppliers involved
• Maintain a clean database which is consistent with the business objective of growing penetration
• Deploy all sell-in and sell-out tools (events mailings web marketing) to generate leads orders and sales in accordance with the Segment Sales strategy
• Leverage merchandising value and ensure proper stock management and control
• Provide marketing cost reporting and analysis to monitor marketing activities ROIs and sales targets of the different lines of business.
• Support the Inside Sales team in maximizing the database by developing lead-driving campaigns able to reach potential new customers as well as maintaining existing customers energy loyalty and interest in Technogym

About You

Ideally you are passionate about working out enthusiastic and proactive while also down-to-earth and ethical.

What you should bring:

• 1-3 years experience as Trade Marketing Specialist or time spent in the field of marketing/communications/events
• Marketing and market analysis skills
• Knowledge of CRM would be a plus
• Project Management and problem solving skills
• Knowledge of sell out tools & merchandising
• Ability to create and cultivate a network
• Presentation & Communications Skills
• Digital marketing skills

Technogym is an Equal Opportunities Employer

We are an equal opportunity employer and value diversity at our company. We welcome applications from all members of society irrespective of age sex sexual orientation race religion or belief.

Discover your potential with a career at Technogym where work means loving what you do taking on challenges learning from others sharing a vision and making it come true

Required Experience:

Junior IC

Key Skills
Digital Marketing,Marketing,Google Analytics,Pardot,HTML5,MailChimp,Marketing Automation,Salesforce Marketing Cloud,HubSpot,Responsys,Email Marketing,Social Media Management
Employment Type : Full Time
Experience: years
Vacancy: 1