Job Title: Marketing Specialist
Location : Dubai UAE
Industry : Holding company
Responsible for planning executing and optimizing integrated digital marketing campaigns across multiple channels. This role requires a data-driven professional who can demonstrate measurable results analyze campaign performance and leverage leading marketing tools to drive brand awareness engagement and conversions.
Key Responsibilities:
- Plan and execute integrated digital marketing campaigns across social media search engines email and display channels
- Manage and optimize paid advertising campaigns using platforms such as Google Ads and Meta Business Suite
- Schedule monitor and analyze social media performance using Hootsuite and Sprout Social
- Track measure and report campaign KPIs including CTR CPC CPA ROI and conversion rates
- Conduct A/B testing to optimize ad creatives targeting and messaging
- Generate detailed performance reports and dashboards to communicate campaign effectiveness to stakeholders
- Collaborate with content design and sales teams to align marketing strategies
- Manage marketing budgets and ensure cost-effective campaign execution
- Stay updated with digital marketing trends tools and best practices
Required Qualifications:
- Bachelors degree in Marketing Business or related field
- 6 years of experience in digital marketing or campaign management
- Proven track record of managing successful campaigns with measurable outcomes
- Hands-on experience with marketing tools including Google Ads Meta Business Suite Hootsuite and Sprout Social
- Strong analytical skills with experience in data-driven decision-making
Preferred Qualifications:
- Certifications in Google Ads or social media marketing
- Experience with SEO/SEM and marketing automation tools
- Familiarity with CRM platforms and email marketing tools
Apply now!
Employment Type : Full Time
Experience: years
Vacancy: 1
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