Member Relations Director
Old Natchez Country Club
Franklin, Tennessee
Old Natchez Country Club, part of the Heritage Golf Group portfolio, is seeking an energetic, relationship-focused, and hospitality-driven Member Relations Director to lead member engagement initiatives and enhance the overall member experience. This highly visible role serves as a key ambassador of the Club, fostering meaningful member connections, developing engaging programming, and ensuring members feel welcomed, valued, and connected to the Old Natchez community.
The ideal candidate is outgoing, organized, and passionate about creating exceptional experiences while building strong relationships with members and prospective members. This individual will work collaboratively across Club departments to drive member satisfaction, retention, and engagement.
Position Summary
The Member Relations Director is responsible for overseeing member engagement, communications, events, and relationship-building initiatives that strengthen the Club's culture and sense of community. This role serves as a primary point of contact for members, supports the new member onboarding process, and helps create memorable experiences that enhance the overall value of membership.
Key Responsibilities
Member Engagement & Retention
- Serve as a visible and welcoming presence throughout the Club, building strong relationships with members and guests.
- Foster member satisfaction through proactive communication, engagement, and service recovery when needed.
- Develop and implement programs and initiatives designed to increase member participation and retention.
- Conduct regular outreach to members and gather feedback to help continuously improve the member experience.
- Support membership growth by assisting with prospective member visits, tours, and introductions.
New Member Integration
- Lead the onboarding and orientation process for new members.
- Develop and manage welcome programs that help new members become familiar with and engaged in Club activities.
- Facilitate introductions and connections between new and existing members to encourage involvement and build a strong sense of community.
- Maintain regular communication with new members throughout their initial months of membership.
Events & Club Programming
- Plan, coordinate, and execute member social events, family activities, and Club programming.
- Collaborate with Golf, Food & Beverage, Racquet Sports, and other departments to deliver exceptional member experiences.
- Manage event promotion, registration, communications, and post-event follow-up.
- Evaluate event participation and member feedback to continuously improve programming and identify new opportunities for engagement.
Member Communications
- Oversee member communications, including newsletters, email campaigns, event promotions, and Club announcements.
- Ensure communications are timely, engaging, professional, and aligned with the Club's brand and culture.
- Maintain Club calendars and event information across communication platforms.
- Assist with social media and website content related to membership, events, and Club activities.
Membership Administration
- Maintain accurate membership records and databases.
- Track member engagement and participation metrics.
- Prepare reports related to membership activity, retention, and event participation.
- Assist with membership documentation and administrative processes as needed.
- Partner with Club leadership to identify trends and opportunities to enhance member satisfaction and engagement.
Qualifications
- 3+ years of experience in membership services, hospitality, private clubs, event management, customer service, or a related field.
- Strong relationship-building and interpersonal skills.
- Exceptional written and verbal communication skills.
- Strong organizational skills with excellent attention to detail.
- Proven ability to plan and execute successful events and member programs.
- Professional, positive, and service-oriented approach.
- Ability to manage multiple priorities in a fast-paced, member-focused environment.
- Proficiency with Microsoft Office and membership management software.
- Private club, hospitality, or luxury service experience preferred.
Schedule
This position requires flexibility, including evenings, weekends, and holidays, based on member events, Club activities, and operational needs.