Outside Software Sales Representative (Richmond, Va)

This is a very exciting time for Thryv as we are making waves in becoming an international leading SaaS and platforms business provider for Small to Medium-Sized Businesses (SMB’s). We’ve been around in one form or another for more than 125 years, always with one goal in mind – helping small businesses compete and win. We provide the technology, software and local business automation tools that small businesses need to better manage their time, communicate with clients, and get paid so they can take control of their business and be more successful. Thryv is a seven-time winner of Selling Power Magazine’s Top 60 companies to Sell For, as well as Newsweek’s list of America’s 100 most loved global workplaces for 2024 and 2025!

Thryv, Inc.
- Thryv Makes Selling Power’s Annual 60 Best Companies to Sell for List for Seventh Consecutive Year

Global Most Loved Workplaces 2025 - Newsweek

The on-target earnings for this position in pay area 1 (the US National Average) is $96,800 per year. The final offer may vary based on factors including, but not limited to, location, local market variances, candidate experience and expertise, and assigned book of business.

About the role:

• This role is responsible for growing and expanding Thryv's SaaS clients in the local business market. The Outside Software Account Representative builds their own pipeline from the ground up through self-generated and company-initiated prospecting to meet a predetermined sales quota. As you begin selling in your local market, current Thryv clients will be added to your book of business for additional growth opportunities. The Outside Software Account Representative conducts greater than 50% of their work outside of their home office. Prospects and qualifies new business opportunities within an assigned territory, identifying local business owners who are the right fit for Thryv's platform.
• Identifies and secures new SaaS clients by leveraging self-generated prospecting (i.E. networks, referrals, etc.) and company-initiated prospecting programs.
• Executes all defined operational processes and requirements with excellence (i.E., designed cadences for client and prospect engagement, ongoing product and demo certifications, order entry requirements, centralized intake forms, etc.).
• Participates in sales meetings, call calibrations, and training as needed.

About Thryv - The Growth Engine for Small Business:

Thryv is the growth engine for small business — and we always have been. We combine digital marketing and AI-powered software to help small business owners get found, generate leads, and compete online. At our core, we've always been really good at one thing: connecting buyers and sellers. Thryv unifies the tools local service businesses need — listings management across 30+ sites, an AI-optimized website builder, Google Business Profile optimization, reputation and review management, social media management, AI-driven lead insights, and automated ad budget optimization — into a single dashboard. The results speak for themselves: our clients see a 54% increase in online visibility and 40% more leads and revenue on average.

We do it all through one connected dashboard that helps small business owners get found online, protect their reputation, and turn more leads into paying customers — all from the palm of their hand.

In this Role, You’ll Get To:

• Help grow local business market share
• Defend small business America and the American Dream
• Hunt for new business and build your own book from scratch
• Become SaaS (software as a service) experts
• Receive world-class training
• Have the support of a four-time winner of The Top 60 Companies to Sell For company with a 125+ year legacy
• Educate and guide prospects through the buyer’s journey to help them learn how Thryv can grow their business
• Partner with marketing and technology departments to execute sales strategy as the company introduces enhancements to existing solutions and/or releases new products
• Bring your thinking, strategies and ideas to advance our company’s values, unique culture and vision for the future

We Are Looking for People Who:

• We are seeking driven and hungry individuals to strategize and offer our unique software solutions to local business owners
• Who are engagement gurus while properly managing expectations
• Have the desire and commitment to do what it takes to be successful in sales
• Have a positive outlook and a strong ability to take responsibility for their successes and failures
• Goal oriented…you’re known for destroying your sales goals
• Persuasive…you can explain software solutions in simple terms
• Exceed sales quotas and expectations
• Build and nurture a pipeline of prospects and close deals
• Develop great solutions to help customers WIN!
• Comfortable working in a remote capacity: Hi-Speed internet, acceptable office setting and proper business attire is a must.

Basic Qualifications

• 3+ years of direct sales experience required (preferably in a SaaS role or company)
• 2+ years’ experience in outbound sales (full sales cycle) role required
• Industry knowledge with the ability to gain a thorough understanding of the Thryv product suite
• Exceptional interpersonal and communication skills, both written and verbal, with strong emotional intelligence, adaptability, and the ability to build relationships.
• Time and organization skills with the ability to effectively manage multiple priorities with competing schedules or conflicting demands
• Ability to work independently in a remote-first environment, effectively conducting sales presentations while following company established processes and procedures
• Strong technical skills with proficiency in MS office and the ability to learn new programs and systems
• The Outside Software Account Representative conducts greater than 50% of their work outside of their home office.
• A valid driver's license and personal transportation are required for this role.
• Must live local to the city of the job posting (within a 1-hour commute)

Who We Are

At Thryv, we’re a team fiercely devoted to the success of local businesses. We’ve been around for over 100 years, always with one goal in mind — helping small businesses compete, win and succeed. We provide the technology, software and local business automation tools small business owners need to better manage their time, communicate with clients, and get paid, so they can take control of their business and be more successful. We support businesses across the U.S., and we have team members all around the country (even internationally). In fact, we’re a work-from-anywhere company, because that’s how we get the work done. Culture is vital at Thryv because it shapes our identity and, therefore, our measurements for growth. We have an identified set of values that hold all of us accountable, paving the way for our company success and our legacy. All of this helps us deliver results for our clients and creates success for our employees. Here at Thryv, making a positive impact within our team and in our local community is the reason we get out of bed every morning.

Find out more at corporate.Thryv.Com/careers/

Belonging at Thryv

We believe in a work environment where all individuals are treated fairly and respectfully, have equal access to opportunities and resources, and can contribute fully to the organization’s success. We want our employees to feel a part of something big and we encourage the sharing of ideas and collaboration across the organization. We strive to ensure our work environment reflects diversity, fairness and meritocracy. We believe all employees should have the opportunity to perform effectively in their position. We value every employee and the authenticity they bring to their role and to the organization. As a result, our employee policies and internal practices focus on ability and merit as the standards for success.

Requisition Detail and Process

This information indicates the general nature and level of work performed by employees in this job. It is not designed to contain a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job. The duties and responsibilities in this job description may be subject to change at any time due to reasonable accommodation or other reasons. The final job level offered may vary based on the applicant’s competencies and qualifications such as experience and education, and other job-related reasons.

Our Commitment to Equal Opportunity

Thryv is proud to provide equal employment opportunities to all employees and applicants, without regard to gender, color, race, religion, sexual orientation, national origin, citizenship, age, disability, veteran status, pregnancy, genetic information, or any characteristic protected by law. Thryv is committed to provide equal employment opportunities throughout the employment relationship including recruitment, hiring, discharge, compensation, benefits, discipline, development, and advancement or other aspects of employment.