About Us
SharkNinjais a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions that positivelyimpactpeoples lives in homes around the world. Powered by two trusted global brands Shark and Ninja the company has a proventrack recordof bringing disruptive innovation to market and developing one consumer product after another has allowedSharkNinjato enter multiple product categories driving significant growth and market share gains. Headquartered in Needham Massachusetts with more than4100associates the companys products are sold at key retailers online and offline and through distributors around the world.
As part of the continued growth across the Middle East we have an exciting new opportunity for a PR & Partnerships Manager to join our team based in Dubai.
This regional role will support markets across the GCC and wider Middle East working cross-functionally to develop and deliver breakthrough PR and high-impact partnerships with close collaboration across local markets.
We are looking for a PR & Partnerships Manager with strong strategic thinking and a broad spectrum of skills from storytelling and media relations to building commercially-driven partnerships and integrated campaigns across the region.
The PR & Partnerships function plays a critical role in protecting and promoting the brand driving awareness and building meaningful connections with consumers and key stakeholders. This role will be responsible for managing the development and implementation of the regional PR and partnerships strategy working closely with brand marketing social and growth teams.
You will lead efforts to promote the brand across all media types and partnership channels delivering earned media across lifestyle business tech and culture while unlocking strategic collaborations that amplify reach and impact. As the brand continues to grow in the region this will be a pivotal role in driving awareness engagement and commercial outcomes.
This role will be responsible for creating and delivering successful campaigns to support key launches brand moments and partnerships ensuring integration across PR digital social and partnerships to maximise efficiency and ROI. The role will also support relationships with PR agencies partners and key stakeholders across the region.
Manage day-to-day PR and partnerships activity working closely with local Marketing and Social Media teams to execute business strategy across key Middle Eastern markets
Develop and localise high-impact PR assets including press releases media kits and storytelling materials ensuring cultural relevance and accuracy
Build and maintain strong relationships with key regional media across lifestyle business tech and trade press
Identify develop and manage strategic partnerships with brands platforms creators and industry stakeholders to drive awareness and commercial impact
Oversee external PR agencies and partners to deliver integrated campaigns product launches media placements and partnership activations
Evaluate and execute co-marketing opportunities and collaborations ensuring alignment with brand and commercial objectives
Manage and oversee award entries media reviews and press office activity to maximise coverage and brand visibility
Work cross-functionally with internal teams and external partners to deliver against KPIs across PR and partnerships
Communicate regularly with regional and global teams on content priorities campaigns and partnership opportunities
Share best practices and market insights across local and global teams
Manage budgets and track spend across PR and partnerships activity in the region
Measure and evaluate performance delivering regular reporting insights and recommendations to optimise future activity
Proven experience in PR communications and/or partnerships (consumer-focused preferred)
Experience working across Middle Eastern markets with strong understanding of regional media and cultural landscape
A multi-tasker who can switch seamlessly between strategy and execution
Proven experience managing external agencies and partners driving performance and results
Strong media relations skills with an existing network across regional press and platforms
Experience developing and executing integrated campaigns with a range of objectives and KPIs
Commercial mindset with the ability to identify and deliver high-impact partnership opportunities
Excellent communication skills with the ability to collaborate across multiple teams and stakeholders
Strong understanding of industry trends to inform campaign planning and partnership strategy
Experience managing day-to-day press office activity including media requests product seeding and coverage tracking
Data-driven with strong analytical skills to measure performance and optimise activity
Adaptable agile and comfortable operating in a fast-paced high-growth environment
A natural relationship builder with strong stakeholder management skills
Fluent in English; Arabic is a strong plus
Based in Dubai with flexibility to travel across the region as required
Our Culture
At SharkNinja we dont just raise the barwe push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible push boundaries and deliver results that others only dream of. If you thrive on breaking out of your swim lane youll be right at home.
What We Offer
We offer competitive health insurance retirement plans paid time off employee stock purchase options wellness programs SharkNinja product discounts and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining whats possible. When you join youre not just part of a companyyoure part of an outrageously extraordinary community. To gether we wont just launch products well disrupt entire markets.
At SharkNinja Diversity Equity and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinjas innovation every day. We support ALL associates in bringing their authentic selves to work making an impact and having the opportunity for career acceleration. With help from our leadership associates and our community we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
SharkNinja Candidate Privacy Notice
For candidates based in all regions please refer to this Candidate Privacy Notice.
For candidates based in China please refer to this Candidate Privacy Notice.
For candidates based in Vietnam please refer to this Candidate Privacy Notice.
We do not discriminate on the basis of race religion color national origin sex gender gender expression sexual orientation age marital status veteran status disability or any other class protected by legislation and local law. SharkNinja will consider reasonable accommodations consistent with legislation and local law. If you require a reasonable accommodation to participate in the job application or interview process please contact SharkNinja People & Culture at
Required Experience:
Manager
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