Описание:
Gloria Jeans is a fashion retail group that offers clothing, footwear, and accessories for women, men, and children through more than 600 stores and online channels. The company is expanding into home and beauty products and operates across a fast-fashion retail business.
Задачи:
- Manage digital storefront development for the online store’s mobile app and website.
- Manage sales through digital channels with a focus on profit, conversion, and average order value.
- Understand fashion retail product categories and seasonality.
- Build a Metric Tree by decomposing business metrics into actionable product hypotheses.
- Understand and manage functional and technical dependencies across storefronts, search, filters, cart, ERP/WMS integrations, loyalty systems, and recommendation engines.
- Conduct deep data analysis, build hypotheses, and make data-driven decisions.
- Analyze fashion trends, behavioral patterns, competitive landscapes, sales scenarios, and digital e-commerce processes.
- Build Customer Journey Maps, analyze scenarios, identify user pain points, and apply the Job To Be Done framework.
- Analyze competitors and implement e-commerce digital user experience best practices.
- Conduct qualitative and quantitative research, including A/B tests, surveys, NPS, and CES.
- Use AI, design, and prototyping tools, including Figma.
- Prioritize the backlog using RICE, ICE, or Weighted Scoring frameworks aligned with OKRs.
- Work with external teams, including contractors, integrators, and agencies.
- Collaborate with development, design, marketing, merchandising, and logistics teams.
- Define requirements for storefronts, recommendation systems, search, and other search result displays.
Требования:
- Experience in e-commerce.
- Fashion or retail experience is preferred.
- Fluent spoken English at Intermediate+ level.
- Ability to build a Metric Tree and understand system dependencies.
- Experience conducting customer development interviews and quantitative surveys.
- Nice to have: Knowledge of AI tools, knowledge of the Russian language for team communication or CIS market analytics.
Условия:
- Competitive compensation.
- Visa and healthcare insurance.
- Relocation support is available.
- Career growth in a fast-scaling global fashion retail environment.
- International exposure across multicultural teams and Middle East-focused projects.
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