Regional eCommerce Insights Specialist MEWA

Data Management & Reporting

• Own the collection harmonization and quality assurance of eCommerce data across platforms and markets (e.g. sales traffic conversion product availability pricing/promo content health) and regularly update dashboards and reports to provide markets with clear visibility into business performance.
• Maintain reporting structures and naming standards (SKU product campaign channel) along with the data dictionary and version control.
• Ensure compliance with platform policies and applicable data privacy standards; proactively identify and resolve data gaps or inconsistencies.

Administrative Coordination & Tools

• Analyze core KPIs (impressions CTR CPC traffic conversion rate AOV ROAS) as well as digital shelf metrics (OOS rate share of search buy box price/promo compliance content completeness).
• Surface trends risks and opportunities across platforms and markets delivering clear prioritized recommendations with expected business impact and actionable next steps.
• Support structured testing (e.g. A/B or holdout analyses where feasible) cohort views and basic contribution/attribution analyses to guide optimization strategies.
• Work closely with the eCommerce Manager to translate findings into optimization insights for markets.

Campaign Tracking & Optimization

• Coordinate campaign calendars and promotional schedules to ensure timely execution and accurate data capture (e.g. UTMs tagging platform tracking).
• Monitor campaign performance and track key metrics (impressions CTR traffic conversion ROAS) preparing periodic summaries and highlighting anomalies trends or deviations that could affect sales or customer experience.
• Partner with market teams to propose corrective actions and inform future campaign planning.

Reporting Dashboards & Documentation

• Develop maintain and continuously enhance standardized dashboards and reporting packages (weekly monthly quarterly) using Excel and BI tools (e.g. Power BI).
• Create and manage a centralized library of reports dashboards presentations and campaign documentation with proper version control for easy reference by internal teams and market stakeholders.
• Track stakeholder adoption and feedback to ensure reporting remains relevant and actionable.

Tools Automation & Continuous Improvement

• Collaborate closely with market teams and agencies/platform partners to align on data requirements timelines and deliverables.
• Provide training and enablement on dashboards templates and trackers; clearly communicate insights to non-technical audiences.
• Support the upkeep and enhancement of reporting tools and shared trackers; identify opportunities to streamline processes automate routine reporting and improve data pipelines and QA checks.

Qualifications :

• Minimum 3 years of experience in eCommerce marketing analytics data analysis.
• Strong understanding of key performance indicators including traffic conversion rates CTR AOV CPC and their role in driving eCommerce growth.
• Solid knowledge of digital marketing fundamentals including SEO paid media performance and how they influence online sales and customer acquisition.
• Proven ability to analyze and interpret data transforming it into actionable insights.
• Must be extremely proficient in Microsoft Excel and PowerPoint  
• Innovative solution-oriented mindset
• Excellent communication and active listening skills
• Self-motivated and able to work independently
• In-depth knowledge of Qcommerce B&C Pureplay and marketplace platforms.
• In-depth knowledge of FMCG industry beverage industry a plus

Remote Work :

No

Employment Type :

Full-time

Key Skills
Sales Experience,Crane,Customer Service,Communication skills,Heavy Equipment Operation,Microsoft Word,Case Management,OSHA,Team Management,Catheterization,Microsoft Outlook Calendar,EHS
Department / Functional Area: Sales
Experience: years
Vacancy: 1