We are partnering with a leading integrated media agency in Dubai that is looking to hire a Senior Media Planner with a strong grounding in offline media, particularly TV, to support delivery across a key account. This role is ideal for a planner who has built solid experience across traditional channels and is now looking to expand into digital, working on a large ecommerce-led client within a fully integrated setup.
As Senior Media Planner, you will play a key role in the development and execution of media plans, with a strong emphasis on offline channels. You will work closely with the Planning Director and wider teams to deliver effective, insight-led campaigns, while gaining increasing exposure to digital planning and performance-driven strategies.
Key Responsibilities
- Support the development of media plans, with a strong focus on offline channels, particularly TV
- Assist in building integrated media strategies across offline and digital touchpoints
- Work closely with internal teams including digital, buying, and analytics to ensure seamless campaign delivery
- Manage day-to-day planning and campaign execution across assigned accounts
- Analyse campaign performance and provide actionable insights and recommendations
- Support client communication, ensuring smooth delivery and responsiveness
- Contribute to the evolution of planning approaches as the account grows into ecommerce and performance marketing
Key Requirements
- 3-5+ years’ experience in media planning within an agency environment
- Strong experience across offline media, particularly TV planning
- Understanding of how offline channels integrate with digital media
- Exposure to digital planning or interest in developing in this area
- Strong analytical mindset with the ability to interpret data and performance metrics
- Organised and detail-oriented, with the ability to manage multiple workstreams
- Strong communication skills and a collaborative approach
Why Consider This Role
- Opportunity to work on a high-profile account within a leading agency
- Strong exposure to both offline and digital planning within an integrated team
- Clear development pathway into more digital and ecommerce-led planning
- Fast-paced, collaborative environment in Dubai
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