Minimum 6 years of hands-on experience in Paid Media / Performance Marketing.
Proven experience managing B2B demand generation and B2C/D2C performance campaigns.
Strong hands-on experience with Google Ads, LinkedIn Ads and Meta Ads.
Mandatory hands-on experience with LinkedIn Campaign Manager and ABM campaigns.
Experience managing and scaling high-value paid media budgets.
Proven track record of generating qualified leads, MQLs, SQLs, pipeline and revenue.
Strong understanding of full-funnel marketing, attribution and conversion tracking.
Experience working with CRM, marketing automation and offline conversion tracking.
Ability to independently own campaigns from strategy to execution, optimization, reporting and revenue.
Candidates without meaningful hands-on LinkedIn and ABM experience will not be considered.

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Senior Performance Marketing Lead - LinkedIn/ABM & ROI

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