Key Responsibilities

Develop and manage business for UV Inks, UV Varnishes and Water-Based Coatings in the assigned territory.
Identify new customers and develop business opportunities with existing customers.
Maintain strong relationships with printers, packaging companies, commercial printers and other relevant customers.
Understand customer requirements and recommend suitable products and solutions.
Coordinate product trials, sampling and validation at customer locations.
Follow up on trials and convert successful validations into regular business.
Achieve assigned sales and collection targets.
Prepare and maintain a regular sales pipeline and market development plan.
Monitor competitor activities, pricing, products and market trends.
Gather market intelligence and provide regular feedback to management.
Coordinate with the technical/service team for troubleshooting and customer complaints.
Ensure timely follow-up on quotations, orders, dispatches and payments.
Develop new applications and identify opportunities for cross-selling and up-selling across the product portfolio.
Maintain accurate customer records, sales reports and visit reports.

Skills Rquired

Graduate / Diploma in any relevant discipline.
3–5 years of sales experience in the printing industry.
Experience in selling Offset Plates, Printing Blankets, Printing Inks, Chemicals or related consumables will be preferred.
Good understanding of printing processes and customer requirements.
Strong communication, negotiation and relationship-management skills.
Willingness to travel extensively within the assigned territory.
Self-driven, target-oriented and capable of developing business independently.
Candidates with existing relationships with printers and packaging customers will have an added advantage.

Technical/Functional Proficiency Required

Senior Sales Executive

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