ITP Media Group is one of the largest and most influential media companies in the Middle East reaching over 104 million people across digital print social and events. With a portfolio that includes iconic brands such as Harper s Bazaar Esquire Grazia Time Out and Arabian Business we are at the forefront of storytelling in the region.
The Luxury Group within ITP leads the charge in fashion culture lifestyle and business. Our titles aren t just trusted they re trendsetting conversationstarting and communitybuilding platforms. This is a dynamic creative and fastpaced department where social media is seen not just as a distribution channel but as a core storytelling tool and revenue driver.
Arabian Business under this umbrella continues to grow its digital and social presence and this role is key to shaping its next chapter.
The Social and Community Editor will report to the Luxury Group s Head of Social and Community and work closely with the Arabian Business editorial and commercial teams to oversee daytoday social content production scheduling and community engagement across Arabian Business social platforms.
The ideal candidate is a creative and digitally native selfstarter with a passion for social storytelling and a solid understanding of the social media trends and behaviours that resonate with prestige business audiences. You should be skilled in crafting compelling narratives across Instagram TikTok Reddit and Pinterest and community channels like IG Broadcast and WhatsApp with a passion for emerging technologies in the social space.
The ability to analyse performance data and pivot based on insights is key to this role s ongoing success and a strong understanding of MENAbased business and cultural trends is essential.
Work closely with the Head of Social and key stakeholders to develop and implement the social and community strategy for Arabian Business
Manage daily content workflows performance reporting and community interactions across our chosen platforms in collaboration with the scheduling assistant
Analyse social media performance and adjust realtime strategies based on insights to meet brand and business KPIs
Collaborate with the editorial team to maintain consistent content and social calendars that reflect seasonal trends commercial commitments and editorial priorities
Capture socialfirst content at shoots events and conferences and assist with basic video and photo edits
Contribute to the development of standout formats and series to enhance brand visibility and recognition
Assist in scripting for social media videos and newsletters ensuring brand consistency and tone of voice
Repurpose and optimise print content to ensure strong digital performance
Drive subscribers to the Arabian Business website through social channels ensuring seamless audience transitions and increased traffic
Partner with sales teams to pitch and execute commercial socialfirst campaigns and provide organic postcampaign reporting
Proven experience in creating socialfirst content
Demonstrable experience in using data and insights to grow social channels and increase community engagement
Expertise in building and growing audiences across multiple platforms simultaneously
Strong understanding of social trends and culture specific to the MENA region
Proficiency in social media analytics and performance tools
Interest in paid media on social platforms (experience is a plus)
Excellent copywriting skills with a deep understanding of AB s tone of voice
Experience with image and video editing tools
Exceptional communication skills and a keen attention to detail
Experience using social media management platforms
A degree in journalism multimedia studies or communications (or equivalent experience)
Minimum 3 years of professional experience in a premium publisher influencer management or agency environment
Significant growth in followers and engagement (likes views comments saves subscribers) across platforms
Increased size of the brand community and strengthened crossplatform reader relationships
Support the commercial and editorial team in executing highvalue socialfirst campaigns that drive client spending and retention
Drive increased website traffic and subscribers from social media channels
Work across one of the region s most influential business titles
Collaborate with bestinclass journalists and creative teams
Opportunity to innovate and shape a new era of digital business storytelling
Clear career progression path to Social Media Manager and beyond
High visibility and impact across editorial digital and commercial teams
Be part of ITP s fastgrowing Luxury Division where culture meets media and innovation is encouraged
This listing is sourced from a third-party job board. Applying will redirect you to the original posting.
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