The Senior Manager - Agency & Large Customer Partnerships will be building out & scaling our agency partnerships across talabat's new demand channels and leveraging opportunities on-app and off-app with Endemic and Non-Endemic advertisers (e.g., Agency selling, off-site Ads, DSP, etc.). We seek to deliver a customized and curated product & commercial strategy to grow Ads investments from these channels. This role will bring best-in-class practices across established / current setups within the advertising industry and act as a thought leader for the company within this specific space, guiding strategic changes while also balancing tactical execution to deliver strong commercial results.
You will expand Ads monetization beyond on-platform products by unlocking new demand channels (e.g., agencies, DSPs, etc.) across the app and off-app, with Endemic and non-Endemic channels (Food and Non-Food both). Treat these as commercial growth levers, not standalone products. Pilot, validate, and scale high-impact opportunities, and feed successful models into GTM for broader rollout.
You are directly accountable for the Ads revenue acceleration from these new channels. You will build account-level Ads strategies (not generic approaches), define budget potential and targets per account, and track and drive monthly/quarterly revenue delivery. This is a number-carrying role, not a support function.
You will decide, for each account: how much to invest across which channel (on-app vs off-app), across products, what role each product plays (acquisition vs conversion vs branding), how budgets shift across seasons, campaigns, and business goals. You are expected to override generic recommendations where needed.
You will design custom packages (bundled products, pricing structures, pilots), lead negotiations with senior stakeholders on the partner side, and align internally with Commercial teams, Finance, Legal, and Billing on non-standard setups.
Surface account-specific gaps (pricing, targeting, reporting). Push for prioritization where justified by revenue impact through workshops & monthly engagement routines. You do not define global product strategy - but feed into it.
Success in this role should be measured by the ability to create and scale new Ads demand channels that drive incremental revenue beyond existing commercial motions.
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