Training Manager - GCC - Beauty

OBJECTIVE/ PURPOSE OF THE JOB

The Training Manager is responsible for developing and implementing training programs that reinforces each brand philosophy. Creates and adapts training materials and presentations and conducts training and education to support field sales team and directly supports in promotions, events and training in the respective markets for domestic and travel retail.

Responsible for but not limited to overseeing the training and coaching aestheticians and massage therapists in hotel, day spas, salons and barbers. Participates in events with sales directives; collaborates on special PR activities and events to deliver exceptional experiences and brand building moments while championing for consumer engagement.

KEY RESPONSIBILITIES

• Understands and exemplifies each brand philosophy and culture.
• Mentoring and development of the Junior Trainer
• Trains the field sales teams on product knowledge, advanced skincare application techniques, and selling behaviors to achieve a consistent brand message within each channel and market.
• Ensure Sales Team are informed and trained in all new products and protocols
• Trains and motivates staff in accordance to brand protocols.
• Formulates training policies, practices and procedures with the Division Manager
• Communicates training recaps to appropriate stakeholders.
• Understands sales goals related to the respective channel services.
• Creates appropriate feedback loops to the appropriate channel director and sales managers to ensure quality services and experiences.
• Cultivates strong relationships with all internal and external partners including all levels of leadership, front office staff, therapists and brand colleagues.
• Oversees and carries out product demonstrations to prospect hotels, day spas, salons, etc. in conjunction with the Junior Trainer and sales managers.
• Leads and participates on education conference calls to engage network in ongoing communication and sharing of best practices.
• Manages the individual training and promotional activities per market, key accounts and individual clients in order to increase turnover and therapist quality per door.
• Plans, organizes, executes and supports special events in conjunction with marketing team, both in-store and on location.
• Keeps staff well informed on execution of events and communicates needs accordingly to improve customer experience.
• Develop Training strategies for both the Division Portfolio and each brand to improve individual market and territory share in all product lines and collaborate with Division Manager.
• Interprets short-term and long-term effects on training strategies in operating profit
• Manages the development and delivery of training and sales support materials, webinars, videos and communications to inspire and enhance ongoing education, reinforce brand equity, customer experience, sales and profitability.
• Designs and conducts comprehensive training that incorporates product knowledge, selling skills, business operations.
• Monitors and evaluates training program effectiveness and make necessary adjustments to meet the needs of the business.
• Manages the creation and delivery of the Annual Training Calendar to ensure alignment with both Brand and Marketing Teams.
• In charge of the creation and adaptation of both new and existing training materials and presentations of each brand when required and structures training delivery accordingly.
• Support each brand and market with their respective marketing calendar to reach their commercial objectives.
• Productive and time efficient management of overall training calendar.
• With brand permissions, customize and tailor-make brand protocols for key client accounts.
• Responsible for updating current and new brand treatment costs per protocol and treatment descriptions when required
• Creation, implementation and adaptation of brand protocols per specified market.
• Oversee and manage the creation and design of wholesale incentive schemes for partners to maximize orders.

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