Vice President - Marketing & Communications

• Full Time
• Doha, Qatar
• Posted 5 days ago

Website Lesha Bank LLC (Public)

Lesha Bank LLC (Public)

We are seeking an experienced and strategic VP of Marketing & Communications to lead our marketing and communications function and drive growth across key channels. This executive role owns the direction, planning, and performance of marketing initiatives-including events, public relations, and social media - while ensuring the organization's messaging and brand presence are consistent and impactful. The ideal candidate will bring strong leadership skills, deep marketing expertise, and a proven track record of delivering measurable business results.

Key Responsibilities

• Marketing & Communications Strategy
  Own the marketing and communications vision, strategy, and roadmap. Set priorities, define KPIs, and guide execution against business goals.
• Leadership & Team Management
  Lead, coach, and develop the marketing and communications team (and/or agency partners). Drive accountability, performance, and continuous improvement.
• Integrated Campaign Planning
  Oversee the planning and execution of integrated marketing and communications campaigns that support brand awareness, engagement, and demand generation.
• Event Leadership
  Own event strategy and execution for trade shows, conferences, and promotional events, ensuring alignment with target audiences and measurable outcomes.
• Public Relations & Media Strategy
  Direct PR strategy including media outreach, press releases, spokesperson coordination, and relationship management to strengthen brand visibility and credibility.
• Social Media & Content Strategy
  Define and manage social media strategy and content direction to grow reach, engagement, and brand voice. Use insights to continually optimize performance.
• Market Research & Competitive Insights
  Lead research to identify trends, competitive positioning, customer needs, and market opportunities - translating insights into actionable plans.
• Performance Measurement & Reporting
  Establish analytics and reporting to track campaign performance, ROI, and business impact. Provide leadership with clear insights and recommendations.
• Cross-Functional Collaboration
  Partner closely with Sales, Product, and other internal stakeholders to align go-to-market strategy, messaging, and campaign priorities.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field; advanced degree preferred.
• 6+ years of progressive marketing and communications experience, including 3+ years in a leadership role.
• Strong expertise across integrated marketing, PR/communications, and digital channels.
• Advanced analytics capability (e.g., Google Analytics) and experience using data to drive decisions.
• Proven ability to lead strategy, manage budgets, and deliver measurable results.
• Exceptional communication, stakeholder management, and leadership skills with a strong executive presence.