About the Role
The Wholesale Account Executive – LATAM is responsible for managing and developing relationships with franchise and wholesale partners across the Latin American market. This role oversees the full wholesale business cycle, from seasonal market planning and appointment management through order processing, client development, store training, and post-market follow-up.
Key Responsibilities
Market Management
- Manage seasonal samples and support showroom setup and preparation for each market.
- Drive sales and achieve budgeted targets by proactively organizing, scheduling, and conducting client appointments.
- Prepare seasonal budgets, reforecasts, and projections by client, leveraging historical sales data and qualitative market feedback for review and approval by the Divisional Manager.
- Recruit, train, and oversee seasonal interns supporting market activities.
Business Development
- Partner with the Divisional Manager to identify and pursue opportunities for regional growth, with a focus on developing specialty store accounts.
- Build and maintain strong, long-term relationships with wholesale and franchise partners.
- Identify opportunities to expand the brand's presence and strengthen business performance throughout the LATAM region.
Back Office & Reporting
- Prepare and maintain analytical sales reports, including monthly sell-out reports, marketing recaps, and other business performance analyses.
- Manage day-to-day back-office operations, including order processing, faulty garment claims and credit notes, GWP and uniform requests, light box and visual merchandising material requests, and related client needs.
- Conduct market and competitor analysis, including pricing, positioning, distribution, and brand perception.
- Prepare store and client reports and provide actionable insights to support business decisions.
- Perform additional responsibilities as required to support the business and team.
Store Visits & Training
- Develop and maintain training materials and tools to support wholesale and franchise store teams.
- Visit all assigned doors at least twice per year to deliver training on product knowledge, retail operations, selling techniques, and visual merchandising guidelines.
- Partner with clients and store teams to ensure brand standards and commercial objectives are consistently met.
Client Relations & Communications
- Manage day-to-day relationships between the PR office and wholesale/franchise clients, ensuring events, activations, and initiatives are aligned with the brand's image and objectives.
- Coordinate with HQ on marketing and media plans, image requests, invoicing, approvals, and other cross-functional initiatives.
- Act as a strong liaison between internal teams, HQ, and external partners to ensure clear communication and timely execution.
Qualifications & Skills
- Bachelor's degree required.
- 3+ years of experience in women's ready-to-wear sales; luxury fashion experience strongly preferred.
- Fluency in Spanish required; Portuguese is a plus.
- Strong understanding of wholesale sales, account management, and luxury or premium fashion environments.
- Excellent analytical, communication, presentation, and organizational skills.
- Confident and engaging when presenting to groups and leading training sessions.
- Strong proficiency in Microsoft Excel and PowerPoint, with the ability to analyze data and translate insights into business actions.
- Strong time-management skills with the ability to manage multiple priorities and adapt quickly to changing business needs.
- Highly proactive, detail-oriented, and commercially driven.
- Ability and willingness to travel approximately 50% of the year throughout Mexico and South America.
What You'll Bring
We are looking for a commercially minded and relationship-focused professional who is passionate about luxury fashion, thrives in a fast-paced environment, and can balance strategic thinking with hands-on execution. The successful candidate will be comfortable working independently, collaborating across teams and cultures, and representing the brand with professionalism and confidence.
The ideal candidate combines strong commercial acumen and relationship-building skills with excellent organizational and analytical capabilities. This position plays a key role in driving sales growth, strengthening client partnerships, and ensuring a consistent brand experience across the region.
About Max Mara
Founded in 1951 in Reggio Emilia, Italy, Max Mara is one of the world's leading luxury fashion houses, renowned for its timeless elegance, exceptional craftsmanship, and distinctive approach to contemporary women's fashion. The brand is celebrated for its iconic outerwear, sophisticated ready-to-wear collections, and commitment to quality, innovation, and Italian craftsmanship.
Today, Max Mara has a global presence across major fashion capitals and markets worldwide, while maintaining the values and vision that have defined the house for more than 70 years. As part of Max Mara Fashion Group, the brand continues to combine heritage and modernity, creating collections that empower women through refined, enduring design.