Concept Artist – Character, Background & Props Company: The Lead Vision
Location: Noida
Employment Type: Full-Time
Experience: 2–5 Years
Industry: 3 D Animation | Kids Content | Nursery Rhymes
Hiring Contact: hr@
About the Role The Lead Vision is looking for a creative and skilled Concept Artist to design Characters, Backgrounds/Environments, and Props for our 3 D animated kids' content.
We are specifically looking for artists who can create colourful, cute, appealing, and highly engaging visual concepts for English Nursery Rhymes, Kids Songs, Preschool Content, and animated stories.
The artist will be responsible for establishing the visual direction of characters and environments before they move into the 3 D Modeling, Texturing, and Production pipeline.
Key Responsibilities Create original Character Concepts, Background/Environment Concepts, and Prop Designs.
Design cute, colourful, and kid-friendly characters suitable for preschool audiences.
Create attractive environments such as farms, playgrounds, houses, classrooms, fantasy worlds, gardens, streets, and other kids-rhyme locations.
Develop character costumes, hairstyles, expressions, accessories, and colour variations.
Create front, side, back, and 3/4 character views when required for 3 D modeling.
Define the project's visual style, mood, colour palette, shapes, and overall look.
Create mood boards, colour studies, and visual references.
Design production-friendly concepts that can be accurately converted into 3 D models and environments.
Work closely with 3 D Modeling, Texturing, Storyboard, and Production teams.
Follow art direction and make revisions based on creative feedback.
Maintain visual consistency across multiple characters, backgrounds, and episodes.
Required Candidate Profile 2–5 years of experience as a Concept Artist / Character Designer / Environment Concept Artist.
Strong drawing, sketching, composition, and digital painting skills.
Strong understanding of character design, environment design, props, shapes, colour theory, lighting, and visual storytelling.
Ability to create bright, colourful, cute, and visually appealing designs for kids.
Previous experience in Kids Animation, Nursery Rhymes, Preschool Content, or similar colourful animation projects is strongly preferred.
Good understanding of designing concepts specifically for a 3 D animation production pipeline.
Ability to understand references and develop original designs according to the required art direction.
Preferred Software / Key Skills Adobe Photoshop | Procreate | Krita | Character Concept Design | Background Concept Design | Environment Design | Prop Design | Digital Painting | Colour Theory | Character Turnaround | Kids Content | Nursery Rhymes | 3 D Animation
Portfolio Requirement Portfolio is mandatory.
Candidates should share samples demonstrating Character Concepts, Background/Environment Designs, Props, Colour Studies, and finished digital artwork.
Preference will be given to candidates with portfolios showing colourful Kids Animation, English Nursery Rhymes, Preschool Content, cute characters, and visually rich environments.